OVERVIEW

Sports Capital Group, a leader in athlete management and representation, offers clients a unique opportunity to get access to the knowledge, training, and guidance necessary for success in the NFL.

THE CHALLENGE

SCG needed an online marketing solution focused on their target audience, new football players. Key issues addressed included:

  • Weak social media footprint and content marketing
  • Optimizing the website for mobile devices
  • No design elements to capture online leads

THE SOLUTION

SCG required a search engine optimized website, designed to attract new football players and encourage them to become potential clients. I worked closely with the agency’s president to understand and deliver a sports site full of media, showcasing helpful services to potential clients.

THE RESULTS

This NFL Football recruiting agency now has an attractive website, winning them new business and showcasing their current signed football players. The gallery and video commercial sections adds excitement to the site, and website visitors have the valuable information needed about contract negotiations and transitioning from student-athlete to professional superstar.

Client: Sports Capital Group

Sector: Sport Agency

Services:

+ Wireframes
+ UX/UI Designs
+ User-Centred Design
+ WordPress Responsive Design
+ HubSpot Integration
+ Email Marketing
+ Social Media Engagement Tools
+ Video Production

Website: SportsCapitalGroup.com

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